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R&D Vision

Capabilities

NEW Material

NEW Material

  • Eco-friendly Material
  • Lightweight Material
  • Functional Material
  • N.V.H Materials
CAE

CAE

  • Fatigue Durability Analysis
  • Structure Analysis
Design

Design

  • 3D Modeling
  • SE:DPA
  • New Technology
  • Application
Lab Test

Lab Test

  • NVH Performance Test
  • Materials and Parts Test
  • Yarn Tensile Tests
  • Carpet Cleaning Test

The Future of Innovative Smart Carpets

01

Pressure & Motion Detection

Real-time passenger position and movement sensing

02

Temperature/Humidity Auto-Care

Automatic control of cabin climate

03

Air Quality Monitoring

Continuous management of indoor air quality

04

User Convenience

Integrated sensing to enhance driver & passenger comfort

Smart carpets, opening a new driving culture.

Touch and Gesture Recognition

Easy Function Control

Enhanced Safety and Security

Real-Time Health Monitoring

Personalized Entertainment

Comfortable Cabin Environment

Smart Interior Market Leadership Strategy

Lead the smart interior market through cutting-edge, sustainable automotive interior technologies that meet consumer needs.

Innovative Technology Integration
01

Innovative Technology Integration

  • Carbon reduction technology : eco-friendly materials, LCA system implementation
  • IT integration : AI & sensor-based interior system innovation
Market & Regulatory Response
02

Market & Regulatory Response

  • Sustainable production : minimize carbon emissions & waste
  • Eco-friendly products : recycling & biomass technology development
R&D Capability Enhancement
03

R&D Capability Enhancement

  • Expand development personnel for advanced technology
  • Establish advanced technology research centers for preemptive development